League of Kickass Business People - March Design Event

I'm working with Sean Moffitt to cook up plans for the League of Kickass Business People Design Event in March.

The "League" is a group of senior level industry and thought leaders in Canada. What do we do? Converse. Collaborate. Imbibe. Network. Ruminate. Reflect. Soapbox. Change things. Tinker. Spark off each other. Meet in clandestine locations every couple months. And most importantly in my opinion, learn from and challenge each other.

The topic at hand for the March event is essentially "Why good design sells".

This impacts industry and consumers at all levels from why we choose the brands we love, to the packaging of products and services, to the spaces in which we engage with and buy our favourite brands. As designers and industry leaders we struggle daily with finding the "best" design and the best ways to reach consumers. At March's event we hope to shed some light on design for commerce and bring some inspiration to the group.

It's a broad topic so we're looking to gain some focus around the conversation that will take place March 4th.

Here are some thought starters:

What do we as designers struggle with in the corporate and retail space?

What do we as industry leaders struggle with and question where design is concerned?

Who would you like to hear from in the design community? Environmental and retail design, product design, identity and branding?

What is "good" design? How do we recognize it and why do we choose it?

How does design influence the psychology of choice?

Would love your thoughts and ideas on speakers and topic focus.

Not a member? Read Sean's post here for more info and join us if you think you're a fit - we'd love to meet you!

Feel free to comment here email me at pagexpaige@gmail.com or tweet me!